This Friendship Day, Airtel Brings Back a Timeless Tradition - With a Modern Twist

-

 This Friendship Day, Airtel Brings Back a Timeless Tradition - With a Modern Twist



With Friendship Day set to be celebrated on August 2, Airtel has introduced a new way for customers to celebrate the occasion. Through the Airtel app, users can now recharge a friend's Airtel Prepaid number and pair it with a personalised digital Friendship Band, (**Valid till 2nd August 2026) adding a thoughtful touch to an everyday transaction. 

The experience begins with users entering their friend's Airtel Prepaid number, selecting a Prepaid recharge, and completing the transaction. They can then choose from a range of digital Friendship Bands designed for different kinds of friendships, including "Gym Buddy," "Meme Dealer," "Gedi Partner," "Foodie Friend," "Gossip Spiller," and "Free Therapist."

Once selected, the Friendship Band can be shared instantly via WhatsApp or SMS, accompanied by a Friendship Day greeting. The experience can also include the sender's name when shared via SMS, making the message more personal. Recipients are then given the option to continue the chain by gifting a Friendship Band to someone else through the campaign page.

With this initiative, Airtel is reimagining the traditional exchange of Friendship Bands for today's digital world. By combining a prepaid recharge with a thoughtful greeting, the company is offering customers a simple yet meaningful way to celebrate friendships. The campaign transforms a routine recharge into a shareable experience, making it easier to connect with friends and celebrate the occasion in a memorable way.




Comments

Post a Comment

Popular posts from this blog

BPCL Dealer network launches “Fuelling the Festive Spirit” Campaign

-
Image
 BPCL Dealer network launches “Fuelling the Festive Spirit” Campaign Chennai, September 22, 2025 – Bharat Petroleum Corporation Limited (BPCL) dealer network has rolled out its festive season campaign, “Fuelling the Festive Spirit”, from 22nd September to 31st October 2025 across 3,000 Retail Outlets in Andhra Pradesh, Telangana, Karnataka, and Tamil Nadu. Customers fuelling up with eligible transactions can win exciting prizes of 17 car and 83 Bikes through QR-based digital slogan context participation An BPCL spokesperson said,  “Festivals in India are a time of joy, giving, and togetherness. With ‘Fuelling the Festive Spirit,’ we are delighted to reward our customers and empower our frontline teams, making every visit to our retail outlets during this festive season truly memorable.” Offer is applicable at select retail outlets. T&C apply.
Read more

Apollo Cancer Centres Launches Dedicated Robotic Pancreatic Surgery Program

-
Image
 Apollo Cancer Centres Launches Dedicated Robotic Pancreatic Surgery Program  Chennai, June 11, 2025: Setting a new benchmark in Gastrointestinal (GI) Oncology, Apollo Cancer Centre, Chennai, has launched a Dedicated Robotic Pancreatic Surgery Program. The launch was marked by the successful completion of a series of total robotic Whipples procedures (Pancreaticoduodenectomy), considered to be one of the most complex and high-risk surgeries in GI oncology.  These complex surgeries were performed by using state-of-the-art robotic platforms by a team of experts. led by Dr. Venkat P, Senior Consultant, Surgical Oncology and Dr. Priya Kapoor, Consultant, Surgical Oncology. The patients were discharged in approximately four days with no post-operative complications—a milestone in pancreatic cancer surgery recovery. With the successful launch of its Robotic Whipples Surgery Program, Apollo Cancer Centres reinforces its leadership in advanced gastrointestinal oncology. Spearhead...
Read more

Chennai Retail Summit 2025: RAI Showcases Innovation and the Next Phase of Retail

-
Image
  Media Release  Chennai Retail Summit 2025: RAI Showcases Innovation and the Next Phase of Retail Chennai, July 16, 2025: The Retailers Association of India (RAI) successfully hosted the Chennai Retail Summit 2025 at the prestigious ITC Grand Chola, Chennai, bringing together influential leaders and decision-makers from across the Indian retail landscape. Held under the theme “Changing World of Retail,” the summit served as a vibrant platform for industry stakeholders to exchange insights, explore growth opportunities, and navigate the evolving dynamics of retail in India. Set against the backdrop of Chennai’s thriving retail environment, the summit reinforced the city’s growing reputation as a hub of retail innovation and collaboration. The summit also featured a keynote address by esteemed industrialist Mr. R. G. Chandramogan, Founder of the Hatsun Group, and a special address by Ba. Ramesh, Joint Managing Director of Thangamayil Jewellery, further building on the summit’s ...
Read more

ABD Delivers Strong Performance in Q2FY26 Driven by Accelerated Premiumization

-
 ABD Delivers Strong Performance in Q2FY26 Driven by Accelerated Premiumization   -  PAT at ₹ 63 crore, up 32.3% in Q2FY26 on yoy basis - Income from Operations at ₹ 995 crore, up 14.4% and EBITDA at ₹ 130 crore, up 23.6% on yoy basis   Chennai, 5th November 2025: Allied Blenders and Distillers Limited (ABD), the largest domestic spirits company by volume in India, has announced its unaudited financial results for the quarter Q2FY26.  Snapshot of Consolidated Financial Results:   Performance Highlights of the Quarter Q2FY26: 5th consecutive quarter of consistent profitable performance post listing Income from Operations at ₹ 995 crore, up 7.0% on qoq and 14.4% on yoy basis Strong quarter EBITDA of ₹ 130 crore, up 9.7% on qoq and 23.6% on yoy basis EBITDA margin at 13.1%, up 33 bps on qoq and 98 bps on yoy basis PAT at ₹ 63 crore, up 12.7% on qoq and 32.3% on yoy basis   Commenting on the results, Alok Gupta, Mana...
Read more

Apollo Cancer Centre, Chennai, and Apollo Proton Cancer Centre, Turns Chocolates into Health Reminders with ‘Check-Olate’—A Sweet Pause That Could Save Your Life

-
Image
Apollo Cancer Centre, Chennai, and Apollo Proton Cancer Centre, Turns Chocolates into Health Reminders with ‘Check-Olate’—A Sweet Pause That Could Save Your Life Photo Caption: From Left to Right: Mr. Karan Puri, Chief Executive Officer, Apollo Proton Cancer Centre & Apollo Cancer Centre, Chennai, along with Dr. Rathna Devi, Senior Consultant – Radiation Oncology, Dr. Madhupriya R G S, Senior Consultant – Surgical Oncology, Dr. Manjula Rao, Consultant – Breast Oncoplastic Surgery, Dr. Asha Reddy, Consultant – Breast Surgery, and Ms. Devaki Vijayaraman, Winner of MasterChef India – Tamil (Season 1), jointly launched the “Check-O-Late” campaign today to mark Breast Cancer Awareness Month. A treat that’s more than just a chocolate, reminding every woman to take a moment for herself. Chennai, 31st October 2025: This Breast Cancer Awareness Month, Apollo Cancer Centres, Chennai, and Apollo Proton Cancer Centre, has launched a unique initiative that blends indulgence with awareness throu...
Read more

தமிழ்நாட்டின் மிகப்பெரிய பக்கவாத சிகிச்சை வசதி: சென்னை அப்போலோ மருத்துவமனை சென்னையில் பரவலாக 9 மேம்பட்ட ஆய்வகங்களுடன் உயிர்களைக் காக்கவும் நம்பிக்கையை மீட்டெடுக்கவும் பக்கவாத சிகிச்சையை விரிவுபடுத்துகிறது!

-
Image
 தமிழ்நாட்டின் மிகப்பெரிய பக்கவாத சிகிச்சை வசதி: சென்னை அப்போலோ மருத்துவமனை சென்னையில் பரவலாக 9 மேம்பட்ட ஆய்வகங்களுடன் உயிர்களைக் காக்கவும் நம்பிக்கையை மீட்டெடுக்கவும் பக்கவாத சிகிச்சையை விரிவுபடுத்துகிறது! 25 வயதுக்கு மேற்பட்டவர்களில் நான்கு பேரில் ஒருவர் பக்கவாத பாதிப்புக்கு உள்ளாகும் அபாயத்தில் இருக்கிறார்; இளைய தலைமுறையினரிடையே பக்கவாத நோயின் பாதிப்புகள் அதிகரித்து வருவது கவலை அளிக்கிறது. சென்னை, அக்டோபர் 29, 2025: சென்னையிலுள்ள அப்போலோ மருத்துவமனைகள் [Apollo Hospitals, Chennai], பக்கவாதத்திற்கு அதிநவீன சிகிச்சைகளை அளிக்கும் தனது 'அப்போலோ அட்வான்ஸ்ட் ஸ்ட்ரோக் நெட்வொர்க்’ (Apollo Advanced Stroke Network)-ஐ விரிவுபடுத்துவதாக அறிவித்துள்ளது. சென்னை முழுவதும் உள்ள பக்கவாத மருத்துவ பயனாளர்களுக்கு நோயின் பாதிப்பு குறித்து விரைவாக கண்டறியும் நவீன வசதி மற்றும் உரிய சிகிச்சையை உறுதிபடுத்தும் வகையில், மருத்துவ நெறிமுறை அடிப்படையிலான அனைத்து வசதிகளையுக் கொண்ட அமைப்பாக 'அப்போலோ அட்வான்ஸ்ட் ஸ்ட்ரோக் நெட்வொர்க்’ அறிமுகப்படுத்தப்பட்டுள்ளது. தற்போது 25 வயதுக்கு மேற்பட்ட நான்கு பேரில் ஒரு...
Read more

Tamil Nadu’s Largest Stroke Network: Apollo Hospitals Chennai Expands Stroke Care Across the City with 9 Advanced Labs to Save Lives and Restore Hope

-
Image
Tamil Nadu’s Largest Stroke Network: Apollo Hospitals Chennai Expands Stroke Care Across the City with 9 Advanced Labs to Save Lives and Restore Hope  ~One in Four Adults Above 25 at Risk; Stroke Cases Rising Among Younger Populations~ Chennai, 29 October 2025: Apollo Hospitals, Chennai, announced the expansion of its Apollo Advanced Stroke Network - a comprehensive, protocol-driven system designed to ensure rapid diagnosis and treatment for stroke patients across the city. With one in four individuals above 25 years of age now at risk, and stroke cases increasingly being reported among younger populations, this initiative comes at a crucial time to strengthen early detection and time-sensitive intervention in stroke care. This initiative marks a major leap forward in the fight against stroke - a condition where every minute counts. In stroke management, “Time is Brain”, as nearly 1,90,000 brain cells are lost every minute during an attack. The network ensures that patients across ...
Read more

A SAUCY START TO 2026 WITH KFC INDIA’S ALL-NEW DUNKED RANGE

-
Image
 A SAUCY START TO 2026 WITH KFC INDIA’S ALL-NEW DUNKED RANGE ~The all-new awesome saucesome range features KFC favourites like Chicken Zinger Burger, Boneless Strips, Leg Pieces & Chicken Wings dunked in a bold, Fiery Texas BBQ sauce~  ~Fully DUNKED & not dipped, the range offers a bold, saucy way to enjoy KFC’s iconic finger lickin’ good chicken~   National, 21st January 2026: 2026 gets a lot saucier as KFC India introduces the all-new Dunked range – bringing a bold, fiery, sauce-loaded twist to KFC favourites.  The awesome saucesome range takes KFC’s iconic finger lickin’ good chicken & dunks it in bold, indulgent flavours. Featuring an all-new Fiery Texas BBQ sauce, the Dunked range is designed to make every bite saucy.  The Dunked range takes the classic Chicken Zinger loaded with juicy chicken fillets, droolworthy Chicken Wings, crispy Chicken Leg Pieces, and Boneless Chicken Strips and generously dunks them in the Fiery Texas BBQ sauce.  T...
Read more

ஏர்டெல் கிளவுட் திறனை மேம்படுத்துவதற்காக IBM உடனான ஓர் உத்திசார்ந்த கூட்டாண்மையை பாரதி ஏர்டெல் அறிவித்துள்ளது

-
Image
 ஏர்டெல் கிளவுட் திறனை மேம்படுத்துவதற்காக IBM உடனான ஓர் உத்திசார்ந்த கூட்டாண்மையை பாரதி ஏர்டெல் அறிவித்துள்ளது சென்னை, அக்டோபர் 15, 2025 – இந்தியாவின் முன்னணி தொலைத்தொடர்பு சேவை நிறுவனங்களில் ஒன்றான பாரதி ஏர்டெல் சமீபத்தில் அறிமுகப்படுத்தப்பட்டுள்ள தனது ஏர்டெல் கிளவுட் திறனை மேம்படுத்துவதற்காக ஐபிஎம் (IBM) (NYSE:IBM) நிறுவனத்துடன் ஓர் உத்திசார்ந்த கூட்டாண்மையில் இணைந்துள்ளது. இந்தக் கூட்டாண்மை, தொலைத்தொடர்பு தரநிலைக்கேற்ற நம்பகத்தன்மை, உயர் பாதுகாப்பு மற்றும் தரவு இருப்பிட வசதிகள் கொண்ட ஏர்டெல் கிளவுட் தளத்தையும், கிளவுட் தீர்வுகளில் ஐபிஎம் நிறுவனத்தின் முன்னணித் தலைமையையும், செயற்கை நுண்ணறிவு (AI) இன்ஃபரன்சிங் நோக்கத்திற்காக வடிவமைக்கப்பட்டுள்ள மேம்பட்ட உள்கட்டமைப்பு மற்றும் மென்பொருள் தொழில்நுட்பங்களையும் ஒருங்கிணைக்கிறது. ஏர்டெல்லும் ஐபிஎம்மும் இணைந்து, ஒழுங்குபடுத்தப்பட்டுள்ள துறைகளில் செயல்படும் நிறுவனங்கள் ஏஐ ஒர்க்லோடுகளை மேலும் திறம்பட விரிவுபடுத்தவும் அவை பிரிமைஸ், கிளவுட், பல கிளவுடுகள், எட்ஜ் போன்றவைகளை உள்ளடக்கிய கட்டமைப்புக்கு இடையில் தடையின்றி இயங்கவும் உதவும் நோக்...
Read more

Apollo OMR Marks a Milestone in Robotic Joint Replacement:

-
Image
Apollo OMR Marks a Milestone in Robotic Joint Replacement: 150 Surgeries, 150 Days *Photo Caption: (L to R)*  Dr. Ilankumaran Kaliamoorthy, CEO, Apollo Hospitals, Chennai Region; Dr. Arun Kumar Ramanathan, Senior Orthopaedician; Dr. Senthil Kamalasekaran, Senior Orthopaedician; Dr. Madhan Thiruvengada, Senior Orthopaedician; Dr. Venkataramanan Swaminathan, Senior Orthopaedician; Dr. Damodaran P. R, Senior Orthopaedician, explaining the device at the press meet. Chennai, 15 October 2025: Apollo Speciality Hospitals, OMR records a milestone in joint care by successfully completing over 150 Robotic Total Knee Replacements (TKR) surgeries in 150 days. Setting new standards in surgical precision and patient recovery, Apollo OMR races to be one of the fastest growing Robotic TKR centres in South India. The robotic technology used in these surgeries is Mako Smart Robotics, a product of Stryker, a medical technology company based in the USA. For patients with complex knee conditions, this ...
Read more